Shopify Editions | Summer ’24
In June we launched Shopify’s Summer ’24 Edition, themed Unified. This Edition features 150+ updates that unify the platform, so everything works seamlessly for our merchants. Each Edition is a unique brand expression, and for this one, a tech-summer palette and interlocked elements conveyed the theme.
The Edition is built using a Shopify store as the CMS, which we don’t publicize enough IMO. Shopify is a beast of a platform. The sheer volume of updates is impressive (177 in 6 months), as is the organizational prowess it takes to put them all on one website.
This Edition was created entirely in house: Design (UX, UI, graphic, motion, brand), Video (shot, directed, produced, edited, color corrected, audio), Web development (front, back, side to side), Content (Content design, storytelling, synthesizing product updates) and Campaign (ads across web and social, email)
Click around and see for yourself.